Telarus Blog by TA

The CarrierQuoteShop.com "Back Story" Video

On the second day of the annual Telarus Agent Expo last week, Telarus President Adam Edwards explained to Telarus' top agents why Telarus is "giving away" part of the valued GeoQuote multi-carrier quoting tool (for which Telarus has a patent) to the agent public through their new online tool www.CarrierQuoteShop.com.

The reasons cited by Edwards include the following:

1. Give all carriers a terrific incentive to ensure Telarus' GeoQuote & CarrierQuoteShop.com tools have the best information

2. Drive down Telarus' costs of supporting their proprietary quoting tool

3. Prevent Master Stream or other corporate carrier software platforms from creating a carrier pricing information monopoly

4. Showcase to all industry agents, master agents and carriers the cutting edge technology that Telarus has brought to the game.

Click the following to watch a video of Adam Edwards explaining the move to Telarus' existing agents. There's about a 4 minute lead in. If you want to "cut to the chase", scroll forward to 4:00.

Not that anyone's asking, but what do I, Dan Baldwin, think of the move by Telarus? 

I've been watching Adam and Patrick grow Telarus for several years. While I'm not a Telarus agent myself, I know many Telarus agents quite well. My impression is that Telarus is not trying to make life difficult for their fellow master agents. They seem fairly confident that's there's enough business to make every master agent happy and then some.

Telarus also acknowledges that every master agent brings something different to the market. Telarus' "gift" if you will, is their technology. While they were not the first to increase agent back office efficiency by combining computers and the Internet (Brad Miehl of MicroCorp with his Nautilus solution might have been the first), Telarus has certainly done the best job of empowering possibly the greatest number of telecom agents with the technology.

My gut feel is that CarrierQuoteShop.com, while it might seem annoying or threatening to other master agents, is a very good thing for all master agents, agents and the carriers alike in that it is "Googlizing" carrier pricing information. 

By making the best pricing freely available to all, Telarus is ensuring that an information monopoly does not develop in the form of Master Stream or any others. Now certainly one can say, "What if Telarus is evil?" To which I would answer, "Not these guys."  They're hyper-aggressive. They're intensely curious. They're also border-line fearless. But mean, nasty, dishonest or untrustworthy? No.

To all the carriers in "agent-land" I say, "Support CarrierQuoteShop.com to ensure you're able to get your pricing to the marketplace outside a single-source".

To the master agents I say, "You know where you have advantages over Telarus - those are not going away. Give Telarus a call and see how you can amicably work together to see how  CarrierQuoteShop.com can benefit you and your subagents."

To the working agent I say, "Hey, this is a 'no-brainer'. More knowledge and better pricing is always better. Sign-up for CarrierQuoteShop.com to ensure you're bringing the most accurate pricing to your telecom party."

Posted 3/9/2010 by:

Dan Baldwin
TA Executive Director

951-251-5155
[email protected] 

Instant Free Multi-Carrier Quotes for Any Agent from CarrierQuoteShop.com

By Dan Baldwin, TA Executive Director

At the Channel Partners Conference today Telarus unveiled "CarrierQuoteShop.com", their new website for offering instant multi-carrier quotes to any agent - even agents that are not Telarus agents. The new site is powered by the patented GeoQuote software platform that Telarus built in-house to create instant multi-carrier quotes for their own agents.

To hear why Telarus is doing this, click the player below to listen to an audio interview with Telarus president Adam Edwards. Click here to download the MP3 file of the interview.

By creating a resource where any agent can get quotes, Telarus appears to be addressing two issues. First and formost, they are creating a tool that conceivably any or all agents will want access to which will then motivate the carriers to invest whatever resources are neccesarry to keep the information that generated the quotes current.

The second issue Telarus seems to be addressing is to prove to the telecom industry that their patented multi-carrier quote software is indeed the best solution on the market. Before Carrier Quote Shop, only Telarus agents knew and understood the capabilities that GeoQuote brought to the table. Now any agents can experience it without needing to be a Telarus agent.

Why give it away to agents who aren;t Telarus agents?

They obviously want to be THE QUOTING ENGINE. The telecom carriers are not going to want to support every different quoting service with all their data. They are just going to want to do one. To date, Master Stream was making the case that THEY were the single quoting solution the carriers need to feed. With their actions today, Telarus seems to be saying, "Not so fast - before you all get into that 'row boat' check out this high-performance 'speed boat'"!

Will it work? Will Telarus position themselves as THE quoting engine? I can't say for sure but speaking as an agent I do know I've snuck onto GeoQuote myself in the past to see if the quote I was taking a customers was indeed the best quote that could be found. If they end up being perceived as "the Google" for multi-carrier quotes then they may just win.

But what are your thoughts? Please post your comments below.

To get more of a background on the whole quoting evolution, please listen to the past interview on where history of the multi-carrier quote.

Posted 3/9/2010 by:

Dan Baldwin
TA Executive Director

951-251-5155
[email protected]